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Marketing Content Specialist

Regal Ware Fort Worth, TX
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Since 1946 Saladmaster has been changing life one healthy meal at a time. With over 500 authorized dealers in over 60 countries, Saladmaster sells the best stainless steel waterless cookware in the industry. With our parent company, Regal Ware, we're able to keep production in the US (right in the Midwest). We believe the kitchen (and the family table) make up the hub of the home, where everyone belongs.

We are all working together to:
  • Continually increase our dealer network by making it easier for people passionate about our products to sell those products
  • Increase the number of products we offer to customers who want to change life one healthy meal at a time.
  • Help our dealers attract more customers and future dealers by creating a rewarding commission structure with a career path for growth
You will love it here if you believe in the following:
  • Family
  • Excellence
  • Integrity
  • Passion
  • Empowerment
If this sounds like the company for you, your seat at our Saladmaster family table awaits.

Your seat at the table: Marketing Content Specialist

You will love this seat if you get, want, and have the capacity to:

Content Strategy Development and Execution:
  • Collaborate with design, and product teams to develop a unified content strategy that supports the company's objectives across all channels, including digital, social media, email, and print. Implement the strategy through detailed planning and execution, ensuring content consistency and alignment with brand goals.
  • Develop and implement comprehensive content strategies across all channels to align with business goals and target audience needs.
Copywriting Consistent with Brand Guidelines and Messaging:
  • Write persuasive, engaging, and grammatically correct copy for various channels, including websites, social media, email newsletters, marketing campaigns, and more.
  • Ensure all copy reflects the brand's tone, style, and messaging guidelines.
Content Creation and Curation:
  • Create, edit, and curate engaging content for various platforms, ensuring it is relevant, high-quality, and aligns with the brand's voice and guidelines.
  • Curate high-quality third-party content that adds value to the brand and resonates with the audience.
Social Media Management and Engagement:
  • Manage the company's social media presence by creative a content Calendar for posting, monitoring engagement, and interacting with the community to enhance brand visibility and loyalty.
  • Stay updated on social media trends and best practices to optimize content performance and engagement.
  • Support the other divisions with Guidelines for Social channels and content creation.
Performance Analytics and Reporting:
  • Track and analyze the performance of content across all channels, providing regular reports and insights to optimize future content strategies.
  • Provide actionable insights and recommendations to improve future content strategies and maximize ROI.
We need this seat to have:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • 3-4 years of experience in Copywriting and content creation
  • Proven experience in content creation, social media management, or a similar role.
  • Strong understanding of content strategy, SEO, and social media trends.
  • Excellent writing and editing skills with attention to detail.
  • Proficiency in using content management systems, social media tools, and analytics platforms.
  • Strong analytical skills and ability to interpret data to improve content performance.
  • Ability to work collaboratively in a fast-paced environment.
  • Excellent written and oral communication skills
  • Ability to maintain a keen attention to detail, multitask and work well under pressure
  • Natural tendency to be curious, positive and creative
This seat reports to: Director of Marketing

Our company believes leaders are critical to the success of each individual. Because of this, your leader:
  • Works with a sense of urgency and aligned purpose
  • Has a passion for our customers and a focus on end consumers
  • Is a servant leader who is collaborative and approachable
  • Has strong ethics and integrity
  • Is courageous and inspirational

There are so many benefits to being a part of the Regal Ware Team! Our benefits package is built with you and your family in mind - and that starts with the things that are most important to you - your health, your lifestyle, and your future. Learn more at

Regal Ware is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.












Date Posted February 15, 2025
Located In Fort Worth, TX
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